Bushboard

Tiny Stuff — Surface pattern design -Early years washroom cubicle range for calmer environments

Background

The quality and durability of Bushboard washrooms were preferred by architects and interior designers. 

New guidance for the specification of early-years cubicles considered overcoming children’s psychological barriers to toileting and washroom hygiene.

Lucid’s team won a competitive tender process to engage children and carers by making the washroom experience positive.

Objectives included:

• Calmer, child-friendly visual approaches.

• Repeating surface patterns appropriate for use cut in different orientations, sizes, and shapes.

• Applicability to a range of material substrates to suit diverse applications.

• Soft shape options for enhanced safety.

Discovery

Collaborating with Bushboard’s production and marketing teams, carers, and children, Lucid’s designers defined structural parameters and visual themes to guide ideas development. 

Design

During the process of creating multiple surface pattern design options, we collaborated with specifiers, kids, and carers to narrow down to a short list of designs that have positive associations and practical applications.

Delivery

Lucid created several series of finished artworks for digital print and supported Bushboard in sampling and sign-off.

Results

Usability

Creating two-door and pilaster options enables infant supervision and greater privacy for juniors.  

Brand impact

Bushboard launched their new product range called “Tiny Stuff”.

Safety and regulatory

Secured with sturdy floor and wall channels to ensure stability, Tiny Stuff, comes complete with anti-finger trap hinges and optional magnetic door catches making it safe and reliable for small children.

Manufacturability and Sustainability

Modular surface patterns are applicable across all washroom design elements, delivering efficient sheet utilisation.